The son of a Mexican immigrant, Richard rose from humble beginnings, working as a janitor at Frito Lay when he developed the idea for Flamin’ Hot Cheetos, inspired by the flavors of … Eva Longoria is making it into a movie. How a high school dropout janitor created a junk food icon. Flamin' Hot Cheetos Were Invented by a Janitor ... That’s the story behind the guy who created Flamin’ Hot Cheetos. In addition to the original crunchy Cheetos, there are 21 other current flavors in North America, with even more variations worldwide. Occasionally you read a story that sounds so much like a movie script you question whether it's real or fake. He dropped out of school and worked as a laborer before being hired at the age of 18 as a janitor for Frito-Lay, at its Rancho Cucamonga factory, in 1976. His name is Richard Montañez. Montañez is known for his visionary leadership and ability to develop new products and systems. According to an article on CNBC, he was the son of a Mexican immigrant and was raised on a migrant labor camp. Richard Montañez, best known as the man who invented Flamin’ Hot Cheetos, is Vice President of Multicultural Sales & Community Promotions across PepsiCo’s North American divisions. His family didn’t have a lot of money, and he struggled with basic reading and writing. Richard Montañez is an author and businessman. Ankith Harathi shared how the beloved spicy snack came about in a viral Twitter thread, and it's a must-read. Back in the 1970s, Richard Montaez was working as … This is the story of how a Mexican created one of America’s beloved snack. Who invented Flamin’ Hot Cheetos? It’s hard to imagine Frito-Lay’s cheesy snack line without the brand’s lip-burning Flamin’ Hot Cheetos right in front. The high fat, salt, and calorie content in Flamin' Hot Cheetos sparked serious debates in 2012 about whether the snack belonged in schools, as many kids would ignore serving suggestions and eat … By: Max Falkowitz. The story behind the Flamin' Hot Cheetos creator is great. The original crunchy Cheetos, invented in 1948, are still being sold today, nearly 70 years later. The spicy snacks, first released in 1991, have earned an enduring following. He is known for inventing Flamin' Hot Cheetos.. Montañez was raised in a California migrant labor camp as one of ten siblings. Who Invented Flaming Hot Cheetos? And while they were popular among California’s growing base of Latino consumers, the company had yet to consider re-tailoring the … According to Newsweek, Montanez “invented the Flamin’ Hot Cheeto after a broken machine on the Cheetos assembly line spit out a batch of plain Cheetos, without the cheese powder dust. The tale of how Flamin' Hot Cheetos was invented is one of those stories. Elote, the Mexican corn treat that inspired Flamin’ Hot Cheetos (via Vallarta Supermarkets) Introduced to the world in 1948, Cheetos — crunchy corn-based nuggets coated in cheese-flavored powder — were a flagship product of Frito-Lay. Otherwise, Flamin’ Hot Cheetos are packed full of ubiquitous snack ingredients like monosodium glutamate, sodium diacetate, vegetable oil, garlic powder, whey protein concentrate, salt, and sugar.
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